Use these Elements to Build a Culture of Engagement

Employee engagement is like a box of Legos: You’ve got to fit a lot of different pieces together if you want to create something great.

A study of 100 organizations identified these pieces that are crucial to building a sense of engagement in your workforce:

·   Variety of skills used. Most employees want to use all their skills, not just one or two day after day. They’ll be more satisfied with their jobs if they have regular opportunities to use their full range of talent.

·    Involvement with customers. This doesn’t necessarily mean sales or customer service, but a sense of really serving people: identifying customers’ needs and fulfilling them in meaningful ways, with the customer’s best interests in mind.

·    Coordination within the organization. Departments that work at cross-purposes to each other, or organizations where communication is inconsistent, don’t tend to attract and keep a highly committed workforce.

·    Training opportunities. Training should address personal development, not just job duties. Talk to employees about what they’d like to learn so they can continue to grow and contribute more to the organization.

·    Autonomy. Employees feel more engaged and fulfilled when they’re empowered to make decisions about how to do their jobs. Outline your organization’s priorities and assign tasks, but don’t micro-manage.

·    Relationship with managers. The best managers create engagement by demonstrating their expertise (technical and managerial), and earn their employees’ respect by listening to their opinions.

It’s important to note that an engaged workforce will create an engaged customer base.

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